What Is The Culture of Your Business? Is it healthy or unhealthy? Culture impacts everything in your organization. The culture of a company includes values, ethics, environment, mission and expectations. The individuals who work for an organization are who make up the overall culture. It is all dependent on a handful of things. Work … [Read more...]
Is it healthy or unhealthy?
The Psychology of Colors
Color trends vary each year, but the meaning of a color tends to stay the same. The color spectrum may be very broad but each general hue has a specific meaning. We’ve broken down the primary colors (red, blue and yellow), secondary colors (orange, green and purple) and for fun we’ve added pink, brown, black and white to the mix of this prominent … [Read more...]
Rethinking The Way You’ve Always Done It
We get it. Change can be scary. When it comes to marketing, or really anything in life, it is natural to want to stick with something once you determine that it works well. However, what if there were even better, more effective ways to communicate your message to your target audience and achieve better results? Even if your marketing is going … [Read more...]
Picture Quality Matters
You know the saying, “a picture is worth a thousand words.” So what does a low quality photo say? I’m not just talking about a bad picture with someone photobombing in the back, I’m talking about a low resolution photo that only looks clear when it’s a tiny thumbnail; when blown up to fit on a poster, becomes more like those pixelated images in a … [Read more...]
Marketing Ideas to Beat the Heat
Who doesn’t love summer? It’s the season of beach trips, ice cream, lightning bugs, hanging out poolside, and baseball games. For marketers like us, the joys of summer don’t stop there. Instead, they can make for excellent marketing ideas. Here are a few fun summer marketing campaigns that your customers will be remembering long after the hot … [Read more...]
