As you’re thinking of ways to use your remaining budget this year, think about your members, customers, and clients. The holidays are the perfect time to express gratitude for them choosing to do business with you. We’ve compiled a list of ideas we think are a perfect way to spread cheer and show your appreciation this holiday season.
The holiday season is the perfect time to gift promotional products! Everyone loves a free gift and promo items are a reminder that your brand exists. They keep your brand top of mind and people tend to use them for years, so it’s a great way to build brand awareness for your business. Try to think of products that have an actual use like umbrellas, mugs, tote bags, reusable water bottles, etc.
Browse our collection of holiday gift ideas! Make sure to shop early because transit times are longer than normal, and stock may be limited.
Host An On-Site Event
Events are a great way to show your appreciation and connect with members and customers. It demonstrates that your business wants to be a part of the community and not just located within one. To ring in the season, host a “Meet with Santa” event where kids can get a free photo with Santa Claus, and families can enjoy holiday activities, food, and more. Include a holiday toy drive as part of the event to show how you’re giving back to the community.
Free Movie Night
What better way to get people in the holiday spirit than with a holiday movie night? Most movie theaters allow you to book a private screening for a large group, or you can host at a local park or amphitheater. Whether you open it to the whole community or keep as a private event, it creates a fun way for families to make holiday memories and a chance for you to connect with them. Make sure to have food options and remind people to bring blankets to keep warm if it’s an outside event.
12 Days of Giveaways
A giveaway contest is a great way to engage with members and customers on social media. Make it holiday-themed with a 12 days of giveaways contest where they can enter to win each day for a different prize. Prizes can include gift cards, promo items, cash, tech items, etc. This gives them the opportunity to snag a free gift before Christmas for themselves or someone else!
Send a Holiday Card
You don’t have to spend a lot of money to make an impact. If gifts and events are out of your budget, consider greeting cards. They’re a great way of getting in touch and maintaining relationships. At PMD Group, we have a variety of custom holiday cards to choose from. Custom cards are great because they have a personal touch but still reflect your brand. Shop our card store!
Gratitude is a wonderful thing for businesses to express during the holidays. At PMD Group, we can help you shift your holiday marketing strategy to one that delivers authentic gratitude. If you’re interested in creating stronger connections and a deeper brand loyalty this holiday season, contact us! We’re ready to help.