We get it. Change can be scary. When it comes to marketing, or really anything in life, it is natural to want to stick with something once you determine that it works well. However, what if there were even better, more effective ways to communicate your message to your target audience and achieve better results? Even if your marketing is going … [Read more...]
Rethinking The Way You’ve Always Done It
Picture Quality Matters
You know the saying, “a picture is worth a thousand words.” So what does a low quality photo say? I’m not just talking about a bad picture with someone photobombing in the back, I’m talking about a low resolution photo that only looks clear when it’s a tiny thumbnail; when blown up to fit on a poster, becomes more like those pixelated images in a … [Read more...]
Social Media for Credit Unions
Long-term growth is necessary for success, and for credit unions this means that they must continually attract new members and issue new loans. Using social media platforms is a great way to reach potential members who live and work in your community, as well as current members. A 2016 study conducted by Pew Research Center found that 69% of adults … [Read more...]
Team Building Activities for the Win
Are your employees or colleagues focused solely on personal achievements, or is everyone working toward shared goals? If your group feels less cohesive than you would like, it may be time to incorporate some team building activities into the weekly or monthly schedule. A team that works well together is more productive, happier, and more enjoyable … [Read more...]
Marketing Ideas to Beat the Heat
Who doesn’t love summer? It’s the season of beach trips, ice cream, lightning bugs, hanging out poolside, and baseball games. For marketers like us, the joys of summer don’t stop there. Instead, they can make for excellent marketing ideas. Here are a few fun summer marketing campaigns that your customers will be remembering long after the hot … [Read more...]