Maybe you’ve been doing your own marketing and design for quite a while now. You feel your company has defined its brand in the marketplace, and now it’s just about staying consistent and promoting your message through a variety of outlets, but you're getting bored with the current look. Or maybe you have no design experience and know you need … [Read more...]
Outsourcing Design for a Fresh Spin
Do Online Reviews Matter?
We live in a digital world, which means word travels fast, whether you want it to or not. Customers can now share their opinion of you, good or bad, on a multitude of sites right from their smartphone. Instead of using a phone book or word of mouth to find a restaurant, we use Yelp. Looking for something on Amazon? It better be rated at least 4 … [Read more...]
Social Media for Credit Unions
Long-term growth is necessary for success, and for credit unions this means that they must continually attract new members and issue new loans. Using social media platforms is a great way to reach potential members who live and work in your community, as well as current members. A 2016 study conducted by Pew Research Center found that 69% of adults … [Read more...]
PMD360
Working with credit unions for 20 years has enabled PMD Group to have a thorough understanding of the needs of our clients and be able to develop methods to effectively meet their goals. The PMD360 program was developed based on our proven successes and is the solution to a problem central to all credit unions- the need for new members and loans. … [Read more...]
What is Your Company Culture?
We have all heard stories about companies with both good and bad work environments. These stories affect how the business is perceived in a unique way, since the stories are relayed by current or previous employees. How employees view the character and personality of their workplace is important to their satisfaction and dedication to the company, … [Read more...]